Proyectos.
Proyectos.
Ejecución en brand, marketing y producto digital.
Best Electronics N1 — Ecosistema de Brand y Marketing
Creative Direction — Brand & Digital Product
Led the brand refresh of Norwegian Cruise Line's onboard touchscreen experience across the fleet — translating the new visual identity into a cohesive digital environment. Built on a system I originally designed in 2019, this update ensured brand elevation, visual hierarchy, and usability remained consistent across every interactive surface.
Best Electronics N1 — Ecosistema de Brand y Marketing
Creative Direction — Brand & Digital Product
Led the brand refresh of Norwegian Cruise Line's onboard touchscreen experience across the fleet — translating the new visual identity into a cohesive digital environment. Built on a system I originally designed in 2019, this update ensured brand elevation, visual hierarchy, and usability remained consistent across every interactive surface.
NCL — Experiencia Digital a Bordo
Creative Direction — Brand & Digital Product
Led the brand refresh of Norwegian Cruise Line's onboard touchscreen experience across the fleet — translating the new visual identity into a cohesive digital environment. Built on a system I originally designed in 2019, this update ensured brand elevation, visual hierarchy, and usability remained consistent across every interactive surface.
NCL — Experiencia Digital a Bordo
Creative Direction — Brand & Digital Product
Led the brand refresh of Norwegian Cruise Line's onboard touchscreen experience across the fleet — translating the new visual identity into a cohesive digital environment. Built on a system I originally designed in 2019, this update ensured brand elevation, visual hierarchy, and usability remained consistent across every interactive surface.
NCL — Interfaz iTV de Camarote
Creative Direction — Brand & Digital Product
Directed the brand refresh of the in-stateroom TV interface, adapting NCL's new visual identity within the technical constraints of a third-party system. Working with an external vendor to deliver full specs and assets for implementation, the challenge was achieving a modern, premium feel while working within a fixed UI framework.
NCL — Interfaz iTV de Camarote
Creative Direction — Brand & Digital Product
Directed the brand refresh of the in-stateroom TV interface, adapting NCL's new visual identity within the technical constraints of a third-party system. Working with an external vendor to deliver full specs and assets for implementation, the challenge was achieving a modern, premium feel while working within a fixed UI framework.
NCL — Experiencia Interactiva de Dardos
Creative Direction — Brand & Digital Product
Led the brand refresh of Norwegian Cruise Line's onboard touchscreen experience across the fleet — translating the new visual identity into a cohesive digital environment. Built on a system I originally designed in 2019, this update ensured brand elevation, visual hierarchy, and usability remained consistent across every interactive surface.
NCL — Experiencia Interactiva de Dardos
Creative Direction — Brand & Digital Product
Led the brand refresh of Norwegian Cruise Line's onboard touchscreen experience across the fleet — translating the new visual identity into a cohesive digital environment. Built on a system I originally designed in 2019, this update ensured brand elevation, visual hierarchy, and usability remained consistent across every interactive surface.
